Kimball is an omnichannel leader in commercial furnishings with a deep expertise in workplace, health and hospitality selling $1.5 million in furnishings daily across their family of brands. Their proactive adoption and development of sustainability practices for +40 years has ensured their catalog contributes to a large number of green building standards.
THE CHALLENGE
Kimball International Customer Service and Product teams were burdened by increasing number of requests for product sustainability data.
Their Sales teams also needed a single, well-organized source of easy-to-access digital product information in order to efficiently and effectively communicate their product offerings.
Kimball brand's design community partners were seeking faster ways to document product contributions to rating systems.
THE SOLUTION
One web-based tool, accessible directly from all Kimball International brand websites, that streamlines sustainable decision making across a wide variety of product data while giving greater marketplace visibility to Kimball International's sustainable offerings.
The new service allows anyone selling or purchasing Kimball International furniture products to search, select, evaluate, compare and document the best sustainable products for their project needs.
Additionally, the expertise of their customer service and field sales teams was ramped up to directly handle inquiries with minimal training.
100%
SALES REP ADOPTION
Since launch, Kimball has successfully trained and empowered every single sales rep they have across the country with their Kimball International ecoChecker resource.
9.13X
USER
GROWTH
Within the first 6 months of launching their portal, Kimball saw user growth increase by more than 9X, enabling hundreds of users access to more sustainable product decisions every month.
+15K
PRODUCT PAGES VIEWED
Over 15,000 pages of product data were consumed by Kimball’s portal users within their first 6 months live, showing swift adoption to a growing demand for digital product and sustainability data.
*Data reflects a 6-month reporting period following launch